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Marketing & Communications Executive role available at the The Ageas Bowl
The Ageas Bowl are looking for a Marketing & Communications Executive to join the Commercial team. This would be a full time, permanent position and an excellent opportunity for a graduate with the right energy and drive to join the exciting venue.
The main purpose of the job would be to assist in the origination, management and delivery of proactive and reactive marketing and communications activities relating to the The Ageas Bowl’s activities and business units, including, but not limited to: Hampshire Cricket, Hilton Southampton – The Ageas Bowl, eforea spa, BEEFY'S Bar & Restaurant and Boundary Lakes Golf Course.
Job Description
Job Title: Marketing & Communications Executive
Reports to: Marketing Manager
Department / Area: Commercial
Location: The Ageas Bowl – Main Office & Hilton Southampton – The Ageas Bowl
Job Purpose
To assist the Marketing Manager in delivering the venue-wide marketing and communications plan.
Key Responsibilities
Assisting in the delivery of all marketing campaigns across the venue
Develop email campaign content for all The Ageas Bowl communications
Support web development and content across all relevant websites and online platforms
Deliver and execute above and below the line advertising activities for all The Ageas Bowl business areas e.g. outdoor, print, radio / paid search, paid social media, SEO
Produce strong digital and social media content to generate interest in all of the venue’s constituent business units – Hampshire Cricket, BEEFY’S, eforea spa, Boundary Lakes etc.
Identify, agree and deliver third party marketing partnerships
Compilation of appropriate design briefs for Graphic Designer ahead of collaborative working to point of collateral sign-off
Manage Hampshire Cricket Lotto in order to maximise returns to Hampshire Cricket in the Community
Assist with the planning, delivery and evaluation of matchday/eventday activations including: Replay screen and audio content, Matchday competitions and Matchday entertainment
Assist in coordination of matchday/eventday marketing activities, including data capture projects
Developing and maintaining in-venue marketing collateral and sites – including, but not limited to; poster sites, banner sites and permanent signage
Other duties as required. The scope of these duties may be extended as dictated by the changing requirements of the department and the organisation and therefore the role may require additional ad-hoc duties as required from time to time.
Key Contacts
INTERNAL
Chief Commercial Officer / Commercial Department / Head of Ticketing and Membership / Operations / Hampshire Cricket Board
EXTERNAL
Digital Agency / CRM Agency / Print Agency / Paid for Media / Brand Teams & Third Parties – e.g. BEEFY’S, eforea, Hilton, ECB / Club Photographer / Venue Sponsors & Partners / Local & National Media
Skills & Competencies
An appropriate undergraduate degree
A passion for customer service and delivery
Excellent administrative skills
Superb attention to detail
High levels of organisation and efficiency
Exceptional written and verbal communication skills
Strong product knowledge of all The Ageas Bowl products and services
Key team player. The ability to work as a member of a dynamic team but with the confidence to work alone if required
Excellent time management and the ability to work to tight deadlines
Good IT skills especially in the areas of word processing and database management
A flexible approach to working hours and deadlines
